Friday 8 July 2011

Why you need one way links and different ways to collect back links for your site

Whether you are targeting higher ranking in major search engines or more online exposure to grab attention of your targeted visitors, you have to concentrate on your site's link popularity. Building quality one way links not only ensures more targeted traffic but enhances your site's online exposure which in turn helps you to establish your brand. It is undeniable that with ever-increasing competition for higher ranking in search engines it's the link popularity factor that determines a site's quality in the eye of SE's.

But link building service without compromising any quality of back links has never been an easy task and in most of the vases people usually either loose interest to build more links for their website or get frustrated and ultimately they secure only a handful of links which in no way help their website sustain it's competition over SERP.

Here I am going discuss some of the widely known and easy link building procedures with my readers so that you can incorporate these into your link building campaign and generate a good amount of quality back links by yourself.

Ways to collect one way links: Getting one way links is not an easy task as they need high quality standards, consistency, continuous efforts and enough time. But there is nothing to worry about because the internet provides us sufficient ideas and suggestions that come from experts regarding one way link building service, beyond following these you can also read some e-books or e-guides on article marketing, SEO (search engine optimization) and link building. As an expert I’ve tested different types of link building strategies over the years and discover few ways that will surely help you to collect one way links easily and quickly, as much as possible. These ways are as followed:

1. Collecting links by creating subsites or blogs using Web 2.0 platform:
Using Web 2.0 platform you can create several subsites or blogs for your main site. These sites are created on Squidoo, Hub pages like authority platforms which are valued by leading search engines. These blogs should contain relevant, fresh keyword optimized content. Since the backlinks coming from these subsites are content oriented, therefore these backlinks will be greatly by major SEs.

2. Use social networking sites to collect backlinks:
You should have participate to different social networks like Facebook, Twitter, Linkedin etc. Try to make lots of online friends and involve them to establish link relationship with you. Make them realize how important it is.

3. Collect three way links from relevant websites:
It is true that most of the time SEs prefer one way links for determining the credibility of a site, but this is really a tough job as it consumes lots of time. It's better to follow the three way link exchange procedure from niche sites; and select keywords with varied anchor texts within the relevant content. You should focus especially on relevant web pages and blog posts as well. It can be a fine idea if you can collect links from the pages where your competitors have left their links also.

4. Syndicating fresh articles:
You can negotiate with other webmasters for placing your article in their own sites; it can be a great way to collect relevant links for your website. Similarly you can also give them opportunity to print their articles on the relevant web pages from your own site just like the three way link exchange procedure.

5. Collect signature links while participating in relevant forums:
You can place your links in forum post. In these forums you can discuss a relevant issue with the members; and you can also make them aware of the topic of a relevant page from your website. Using your links in your account signature is also a good idea to generate more organic traffic as well as to get free links.

6. Collect links while posting comments on niche blogs and news pages:
The another effective way is to browse for the blogs that provide “Dofollow” links; and add there a suitable comment which should be relevant to the post. It will surely help you to get free links. You can take help from “dofollow searcher tools”. As maximum comment links are created with “nofollow” tag, these tools would definitely help you to find links that are trusted by the SEs.

7. Links from blog posting:
Today, as blogs are considered to be the most significant and successful web 2.0 platforms that could increase your online visibility, you must submit your blog in these blog directories. It will surely help you to get quality links for your site.

8. Links from press release sites:
You can release various news stuffs for your site or the news related to any niche industry in other press release websites. Though these sites charge some bucks for placing links on them, you will own a well exposure on the web; and you can also get some free links.

9. Collect one way links from web directories:
Submitting website in free web directories is another easiest way for getting one way links. In those web directories each link is reviewed by the authority members before making it active. You may find most of these free directories that have low page rank or even no page rank, but don't think them useless because if they acquire considerable PR then they wouldn't free anymore.

10. Incorporate link baiting strategies:
Create something compelling for the people who can take interest in your topic and talk about it to other website owners, discuss it on various forums and also start blogging about it. Through these you can automatically get backlinks from other websites. Remember this is a tough job as it is hard for you to know what exactly other people will prefer to.

So, if you’re thinking how to start a one way link building campaign for your site then don't waste your time. There are lots of easy ways such as article submission, comment posting and submitting your website on major web directories through which you can start collecting links for your website.

Wednesday 25 May 2011

Web 2.0 Properties and Link Wheel Service - These two key off page optimization components can benefit your business

The virtual world is constantly changing. Therefore it is highly imperative for online business owners to develop or adopt new techniques in order to adapt to the rapidly changing scenario. New techniques are constantly emerging in the SEO field; web 2.0 properties is the latest technique that is being put to use these days to boost your business. Now the question might arise as to what is the need to use web2.0 properties. You have a website, you have done on page and off page optimization for this site. You have got your site some decent page rank. But you can optimize your page up to a limit while your competitors are also trying their best to rank higher. So you will need an alternative path or channel, to boost up your main site. Web 2.0 properties provide you with that alternative channel.

What are web 2.0 properties : Technically this refers to the second generation of the web which facilitates content sharing among sites. There are sites like Squidoo, Hub Pages which offer a platform; using which, several branches of your site in the form of sub sites can be created. Each of these sites will contain unique content relevant to your product, service or brand. Any thing, and everything related to your site could be on these sites. These small sites performs as a booster for your site's ranking when you filled them up with keyword optimized content along with one or two hyperlinked keywords pointing towards your main site. So web pages created thus will be the web2.0 properties of your main site. A set of web2.0 properties created this way can boost your business in more ways than one. These properties (also known as blogs) not only boost your SERP but also create extra opportunity to market your product from different platform rather than your own site.

Why web 2.0 properties is so beneficial : This technique offers multidimensional benefits. To begin with these sites will contain fresh, unique and key word optimized content. Therefore back links coming from these sites will be of great value as leading major search engines places great value on content oriented back links. Secondly, these sites are created using the platform of authority sites like Squidoo, Hub Pages; these authority sites being esteemed by search engines will enhance credibility level of your web 2.0 properties, so they have a better chance of getting indexed in search engines. Thirdly, these web 2.0 properties act as alternative channels of promoting your service, product or brand. Before these properties you had your site alone, for showcasing your product or service. Now you have several sites in the form of web 2.0 properties. These sites will have unique content, highlighting a particular feature of your brand, while the links will point to that relevant page of your site. Thus, your product or service page will gain maximum online exposure, which is essential for your business. Fourthly, this technique will increase organic traffic. Suppose your site is on sports equipments. you have created using link wheel service web 2.0 properties for promotion of your products. You have prepared fresh key word optimized articles, blogs on your product. These articles have been syndicated to article sites blogs have been posted to relevant sites. Press releases also have been syndicated to leading news and press release sites. A potential customer looking for information on soccer equipment will read up blogs, articles and for more information will come to your main site through the links provided there. Here web2.0 properties by providing relevant information will not only up your credibility level but also interest the customer in finding out more about your service. This way your target traffic also increases.

What is link wheel : A Link wheel is nothing but a A group of interlinked web 2.0 properties which contain fresh relevant & key word optimized content highlighting a particular service or product page of the main site while the first and last property will be pointing towards the page of the main site containing that feature. You have a main site, when you create the first web 2.0 property will point your main site; the second property or sub site will point to first site along with main site and so on and so forth,but they must be interlinked and point to each other along with pointing to the main site.. So the process will continue in a circular or chain like pattern.

How link wheel service can boost your sites ranking : Besides having benefits of web 2.0 properties the other benefits that link wheel offers are- These interlinked properties from authority sites will highlight your particular service or product page and as a result your online visibility goes up significantly.

Secondly these sites come from authority sites so when these are optimized they go high up the SERP. These sites not only possesses a greater chance of getting indexed by search engines fast but also have higher probability of being well ranked in search engines. In the process, the ultimate focus lies on your desired service or product page through so many alternative platforms from authority sites, that results in positioning your page high on the search engines.

Thirdly, with a successful and organized link wheel campaign you can reach a vast segment of web world through web 2.0 properties, which will be filled up with fresh and keyword optimized articles based on your page. And this process will help you to reach a greater amount of people around the web world which will establish your brand value to web mass.

How to create link wheel using web2.0 properties : There are authority sites like Squidoo, Hub Pages, Live journal, Quizilla, Face book.com etc;using these platforms multiple small sites will be created. Each of the pages will have fresh unique content, about the product, service or brand along with keywords placed strategically acting as back links to main sites and to other web 2.0 properties of the main site. These sites will be posted to social bookmarking sites. The ideal thing would be not to create such properties in quick succession;in between creating such properties try creating and posting unique, key word optimized blogs,articles or press releases about your brand on relevant sites. These sites for being content rich fresh sites, search engines will index them faster than old sites.

So, a proper link wheel service created using web2.0 Properties can boost your business in multidimensional way. We here at I.M .Technologies offer different link wheel packages, you can choose one that suits your business best.


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